Lighting manufacturers worldwide have a quest, a prize, a holy grail. Make an energy efficient, regular, old fashioned light bulb. Consumers today aren’t happy with compact fluorescent (CFLs) that look more like a water park slide than a bulb. If facts, hundreds of people have hoarded traditional incandescent lights in anticipation of the government pulling them off of our retail shelves.
LED lights have the same quest for the holy grail of lighting. GE and Phillips manufacture light bulbs that look like a claw, mushroom or snow cone, respectively. They don’t look like a standard incandescent light bulb. They aren’t the Holy Grail, just a transitional technology. They look great inside a lampshade, but look alien and out of place on their own. Plus, you can’t clamp a lampshade to any of those light bulbs.
The problem is LED beam angle
s are directional and the key to long life is extracting heat away from the diodes. That’s why you often see the snow cone effect. Manufacturers just put the LEDs on a flat surface and the cone is just the aluminum heat sink. Bulky, visually unappealing, and limits the beam angle of the lamp to 180 degrees.Would you settle for half a lamp? Would you settle for a beam angle that only shines up, not out or down?

Our LEDshine360 shines evenly in every direction directly contrasted with a box store item that only shines up.
Most people don’t, which is why most LEDs sit on the shelves at box stores not moving while pe
ople still hoard incandescent light bulbs. The lights look different and don’t conform to the standard beam angle or look requirements.The LEDshine360 is the Holy Grail of the lighting industry. Our patented heat sink technology positions diodes modularly along an aluminum heat sink directly connected to the LED driver. The driveris encased within a ceramic heat sink. The light bulb has a horizontal beam angle of 360 degrees – no compromises. It looks like a standard light bulb – no confusion.If you’re looking for an energy efficient light bulb that looks just like a regular light bulb, this is it. The only difference will be in your energy bill.